> Many tech publications write as if they’re showing off, and you just end up feeling tired after reading them.

I like this honestly because this shows that I learned something intelligent. On the other hand, if I don't feel exhausted after reading, it is a strong sign that the article was below my intellectual capacity, i.e. I would have loved it if I could have learned more.

Seems superficial. If a simple concept is presented in a complex way what did you actually learn?

Often, if the concept is presented in a more complex way the reason is that the author wants to emphasize and explain how the concept relates in a non-trivial way to some other deep concept; thus you learn a lot more than when the author explains things in the most simple (and shallow) way.

IMO the most common reason why something is presented in a more complex way is that it is badly explained.

Of course, most common or not, each case is different.

Also speaks to a lack of understanding on the author's part; people who truly understand some subject are generally much more adept at explaining it in simpler terms – ie without adding complexity beyond the subject's essential complexity

I don’t see how that is beneficial. If a simple concept relates to a complex one then explain the complexity, don’t add it.

> If a simple concept relates to a complex one then explain the complexity, don’t add it.

So write a text of at least 500 pages to explain the complexity. :-)

It's OK to keep going deeper into the material if you aren't tired yet.