I've been experimenting with code gen on and off for the last 18 months, and find this exactly in line with my experience.

I was under the impression that their AI Vector generator generates a PNG and vectorizes under the hood.

Hm... I was definitely under the impression that it is generating SVGs natively, and that was consistent with its output and its recent upgrades like good text rendering, and I'm fairly sure I've said as much to the CEO and not been corrected... But I don't offhand recollect a specific reference where they say unambiguously that it's a SVG generator rather than vectorizer(raster), so maybe I'm wrong about that.

For me its based on that vector generation is much harder than raster, recraft has raised just over $10M (not that much in this space), and their api has no direct vector generation.

Thanks for sharing. Appreciate you taking the time to share your experience and results.

Well fellow marketing person, what was the experience? You seem to be the only one that speaks the language to know. The rest of us are left wondering what the point of this self back patting exercise actually was.

The conclusion section clearly outlines it:

- Issues you're already having will get worse in 2024 - Cookieless performance marketing is achievable - You will need all your stakeholders aligned - You will need to reimagine how you do things

>You seem to be the only one that speaks the language to know.

Here's one conclusion I grabbed, randomly:

"we saw around a 30% increase in our cost per click (CPCs) in Google search."

The average HN user thinks marketers (and MBAs) are stupid, and assumes they can master the industry if only they put it a few days effort.

Maybe you aren't the intended audience?

Looka | Anywhere in Canada | Remote | https://looka.com

Looka is an all in one branding and marketing platform for small businesses. We help entrepreneurs start their business journey with a logo, website, domain, and hundreds of branded design assets.

Roles: Software engineers, COO / Head of Ops

Stack: React / TypeScript / Golang

Learn about the engineering roles: https://medium.com/looka-engineering/looka-is-hiring-develop...

Apply at: https://angel.co/company/looka

Terrific idea. Would love to be able to request books.