The best resource I have seen that discusses this issue and offers a solution is https://www.mystorybrand.com/

Potential customers should be able to answer these questions within 5 SECONDS of reading the site, or marketing material: 1. What do you offer? 2. How will it make my life better? 3. What do I need to do to buy it?

You can do this with fewer than 300 words on your sales page.

Have you tried SkedPal in 2017? The UX is completely revamped.

You may want to try SkedPal. The Fuzzy Planning behind it works exactly as you described. http://www.skedpal.net/help/skedpal-basic-scheduling-concept...

Have you seen SkedPal lately? http://www.skedpal.net/skedpal-2-0-whats-new/