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> Maybe companies that generate revenue using these tactics?

Well, yeah, that's what I meant. The thing saying "Who cares?" is Apple, because they have nothing to lose by doing so.

I don't disagree that Apple is a profit-driven company; I'm saying that the way they approach the web in particular is solely as a manufacturer of hardware that ships with software including a web browser, which puts them in a unique position to offer software that does what customers want even where doing so "hurts the web."

> Ask yourself this -- if apple iAds was wildly successful would they be taking the same action?

News.ipa effectively replaces web ads with iAds. And, of course, they won't let you block them. Like I said, it's just the web.



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