I used to think so as well, but over the years, I've realized that execution is the easy part, at least for me. Finding good ideas, as in ideas that can lead to profitable businesses, is difficult because it requires deep domain expertise.
Yeah I used to think so too. Now I just think it's a thing people like to say to emphasize how difficult and important execution is. But execution mattering doesn't mean ideas are easy.
Ideas are really, really hard. Good ideas are the result of an extraordinary feat of luck, an extraordinary feat of outworking everyone around you to get very deep domain expertise, or a combination of both.
I’m so glad so many more people are disagreeing with the truism “ideas are cheap”. Everytime people say that, I have to roll my eyes. Like really? execution is hard but easier as its operating within known boundaries and restrictions.
I guess different people really ARE good at different things ;)
I am not gonna say great ideas are easy - but if u r a tech lead, you should have domain insights, and several high potential product/idea.
But just deciding on what to focus is difficult. Cold calling is difficult. Pitching to complete strangers. Starting to buy leads, faking it - all these do not come naturally to many people.
Also - i have to point out that i met some people which could have been a good match. But when the opening line is "50%-50% share before we start" - that is also a difficult bump to get over.
If execution is so easy for you I have a lot of ideas for you.
Build me a real working space shuttle for $10.
>Finding good ideas, as in ideas that can lead to profitable businesses, is difficult because it requires deep domain expertise.
A good idea is not just the idea itself, it also considers feasability of execution. Saying execution is less important than an idea that you can execute well is a tautology.
