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> [this] shows that the internet is still fun and weird for people that like fun and weird

Does it, though? Google used to give search results, now it gives Google Search Results™ and most navigation is dictated by what appears in social media feeds. The behemoths are able to enforce a sense of legitimacy in their own products while marginalizing any threats to their dominance. If they really can't stop a rising star that is pulling away users by squashing or copying them then it is no issue to throw some money at the problem and buy them out.



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