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It is the case in India too with a bunch of food-delivery startups that have mushroomed in the last few years. Lot of discounts, cash-backs and what not. This will not last long but a great time for consumers, for now.


A friend of mine in Indonesia started something similar. They had 3 people. Their food delivery business basically existed on instagram. Their menu and everything was on there, they took orders over the phone or through instagram, they cooked everything up at home and delivered it themselves by motorcycle. Apparently they were making decent money, but because of local customs regarding women working and such, were not able to continue.


they had no issues with food regulations, food safety standards, in this model?


I'm guessing there were no such things. I asked about rules, my friend was just kind of confused why there would be rules like that. Apparently it was fairly common to sell food grown and cooked in your home to people, At least the town my friend lived in. There was another group of their friends they competed with that ran a similar business, apparently my friend's chicken was better though, at least she said so. Their food always looked delicious. She'd send pictures. It looked better than most takeout or delivery available to me.


While you can sell food cooked from your own kitchen, but you can't just do whatever you want, you will for example get in trouble if you sell something that make people sick.


This what I like about indonesia. They do have food regulations and food safety standards but not as over regulated as in the US.


What regulations and standards in the US do you consider excessive? Food safety seems like a pretty nice thing to have.

And, sure, a lot of relatively nit-picky things go into health department restaurant scoring but that seems better than the alternative.


one example, in the US you can't just simply start selling the food that you cook from your home.

yes food safety is a nice thing to have but overly cautious food safety is not.


> Indonesia

Is my guess.


The honeymoon may end sooner than we think. There are already rumours floating around online of Uber Eats selling their India operations to Swiggy.




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