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It has a slightly longer history than WoW.

In the original Starcraft, the Korean version of "Hahaha" is "ㅋㅋㅋ". Owing to the fact that the English version of the game didn't support Korean text, the represented text of a Korean player saying "ㅋㅋㅋ" was "kekeke."

This became an early meme of sorts and caught on. Blizzard honored that in WoW by adding the kek/lol translation.



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