It sounds like many people now use anonymized whenever there's no obvious personal identifier (name, email, social security number etc) in the data. Never mind that a thorough profile doesn't need one to identify individuals.
IP addresses are PII under GDPR, for example. And it's well known that many HIPPA-level "anonymized" datasets have been deanonymized.
It sounds like many people now use anonymized whenever there's no obvious personal identifier (name, email, social security number etc) in the data. Never mind that a thorough profile doesn't need one to identify individuals.