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This is an interesting approach to self promotion.

Instead of outright saying “I wrote a book, you should buy it!”, you generate some form of meta-content revolving around your book, that ideally fits the kind of content that would be appreciated by the people on whatever platform you’re doing the promotion on.

Admittedly this ain’t exactly rocket science and in this specific case the actual agenda is so obvious as to make ones eye roll but it does make you wonder about other more subtle techniques being applied.

And very quickly this can lead to a form of existential crisis where you wonder if anything you see, even say on hn, has any actual value or maybe its all just people finding ways to hijack and abuse basic human neural mechanisms in order to generate revenue off of others.

And then you wonder, what does that make them? If these people and what they do are solely defined by what others find “interesting”, or by what can be profitable - what does that mean about who they are? Like, they are essentially non-entities, with no real human substance to them: they are the descriptions of our worst tendencies and reflections of economic mechanisms. I think this is called “soulless”.

Maybe I should write a post about how I wrote this post. Like subscribe and leave a comment :)



> maybe its all just people finding ways to hijack and abuse basic human neural mechanisms in order to generate revenue off of others.

I'm not going to let your exceptionally cynical content hijack my neural mechanisms!




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