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If you don’t benefit from the upgrades, of course you aren’t excited about them. If you do benefit from them, it’s more exciting.

I was excited when I got the iPhone 13 Pro because of the LiDAR ToF sensor and being able to utilize Apple’s new object capture API. I was also excited to have a zoom lens, as my old phone (iPhone 7) did not have one. These were all things I had a clear use case for, so it makes sense I was excited for the upgrade.

I think it’s okay to not be excited when you don’t have a reason to be. Don’t assume that means you’re old and jaded.



The average person doesn't get hyped up over it every year either, but once you are 3-4 years behind, the latest one looks real nice. I'm on the 13 pro and the 14 pro is not compelling but stack up a few years of the same scale of upgrades and I'll be sold.




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