Not really. This is why financial entrepreneurs "acquire" things like brands, IP, games, software, ... not to maintain its quality, but to milk the goodwill built up, and extract money out of it. To milk greatly inflated expectations of the market for money. To be able to create large amounts of revenue using standard/generic efforts (I'd say substandard, but it's not substandard, really, it's just an unremarkable amount of effort).
Given the deal Amazon made (and that it's a one-off), can you name one reason they would be afraid of destroying the reputation of the lord of the rings universe? Doesn't damage them at all.
Besides, let's face it, most of the value in Middle Earth comes from the books. Yes the films brought in a lot of people for a short while, but even the films don't make the impressions the books made on many fans.
Sadly, it makes sense, especially to business MBA's that fear one thing above all else: risk (mostly risk for themselves personally, but entire boards of companies are known to make the same reasoning). This is exactly the behaviour you'll find all over any wall street firm, which is the environment Jeff Bezos "grew up in". And sorry to say, you have to admit: it can work pretty well.
Given the deal Amazon made (and that it's a one-off), can you name one reason they would be afraid of destroying the reputation of the lord of the rings universe? Doesn't damage them at all.
Besides, let's face it, most of the value in Middle Earth comes from the books. Yes the films brought in a lot of people for a short while, but even the films don't make the impressions the books made on many fans.
Sadly, it makes sense, especially to business MBA's that fear one thing above all else: risk (mostly risk for themselves personally, but entire boards of companies are known to make the same reasoning). This is exactly the behaviour you'll find all over any wall street firm, which is the environment Jeff Bezos "grew up in". And sorry to say, you have to admit: it can work pretty well.