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Really? I think it’s in there:

> Amazon seems invincible. … If [Toys R Us] couldn’t compete with Amazon, how could B&N hope to do any better?

> Daunt started giving more power to the stores,”

for example by

> ask[ing] employees in the outlets to take every book off the shelf, and re-evaluate whether it should stay.

I suppose I drew from this that those local employees were producing a better atmosphere for book-browsers than publishers’ marketing budgets had, and took that as evidence of this “discovery” strategy. Does that strike you as a stretch?

The “get books” wording may have been more confusing than clever. For my part, I hoped to convey that I (maybe you too?) go to B&N to browse books even when I’m not looking for anything in particular, not that I go for things other than books.



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