"The public should always be wondering how
it is possible to give so much for the money."
— Henry Ford
I also find it fascinating how so many YC companies have a very similar footprint of pricing, features, and basic pages right there on the homepage. It sounds obvious that, yeah, you should be telling your potential customers what your prices are, but this is not always shown so readily.
If a company makes it hard to get their prices, they probably are too high for you - because you're not the target market. They're likely targeting large businesses that expect to negotiate and get some kind of discount. It works out well for everyone because that software probably wasn't something you were going to use anyway.
Not stating price allows you to get in the ring with a customer and then later convince them of the value of what you are selling. But depending on the actual service or deal there could be slimey reasons no question about it.
"makes it hard for me to get (and compare) their prices, they are too high"
Agree and have found that to be true in general as well. And any solicitation that doesn't mention price is usually to be able to convince you of the value of which you would initially reject off the top as "to expensive". The other reason is to get you to commit to something and therefore be less likely to pull out of a transaction.
Along those lines (hidden pricing) it is a good idea to not assume everyone knows why a service is free and why a user isn't being charged for it.
On the other end of the bell curve of course is a price that is advertised and seems to cheap. This normally means there is something hidden or extra that you will encounter.
