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But isn't apple moving more heavily into ads now?


Apples “move to ads” is barely noticeable (today)… like Googles product strategy.

But yes they’re moving into ads. It seems to be “over the top” revenue for them, not a core revenue stream like Google. Apple is basically taking any free internet connected endpoint they provide and tossing ads in (news in stock app, App Store, etc?). It’s annoying but it’s nowhere near as invasive or impactful as any other advertising giant (Google, Meta, Amazon, etc). They’re also way less invasive at tracking you - but they’re as equally opaque at telling you.


Yeah, for now. I just think it's a move in the wrong direction and leads me to think that their stuff will be getting worse.




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