But... mergers really do not only make markets less competitive at all!
May mergers of huge companies often have negative impact. Firstly most mergers do not involve multi-billion dollar companies at all, secondly many mergers occur when one company is is trouble, and thirdly good takeovers increase distribution of the smaller companies brand.
Good examples of successful mergers/takeovers like this include:
Halotop bought by Wells Enterprises
Geely buying Volvo
SAIC buying MG
Most acquisitions by Proctor & Gamble
Most acquisitions and mergers in the markup and beauty space.
In the FMCG space that P&G is in most of their takeovers improve distribution for the company that is being acquired, and P&G generally seems to prefer to leave the brand and management of the company alone.
I'm sure there have been some that haven't been successful, but most that I'm aware of have gone very well.
May mergers of huge companies often have negative impact. Firstly most mergers do not involve multi-billion dollar companies at all, secondly many mergers occur when one company is is trouble, and thirdly good takeovers increase distribution of the smaller companies brand.
Good examples of successful mergers/takeovers like this include:
Halotop bought by Wells Enterprises
Geely buying Volvo
SAIC buying MG
Most acquisitions by Proctor & Gamble
Most acquisitions and mergers in the markup and beauty space.