Cookie permissions and EU advertising options should absolutely be built into the browser, it makes no sense for the user to have permissions on each site individually like this with a different system on each one.
Then the user can centrally review what permissions they gave, revoke them etc.
So no sites should have these kind of approval banners.
It'd be especially great for a hip and cool corporation with a burgeoning browser to automatically set that header all the time, helping ensure nobody actually listens to it.
Huh, I think I agree. Not only are the banners slow, obnoxious, have a tendency to being manipulative and are different for every website, a web developer can easily ignore the user's choice and track them anyway. Apple made a big leap with the “ask app not to track” and I think browsers should have this as well. If only to get rid of those infernal banners.
I've been in Europe for almost 2 months now and started seeing the GDPR banners a lot more often. I've yet to feel like I'm missing anything by either clicking reject all, or by avoiding the site if I can't reject all non-required cookies in a few clicks.
I think the closest we are going to get to that is the Consent-o-matic plugin, where you set your permissions centrally and it automatically fills in the forms for every web site it can.
And that leads through to another tip to make your consent request less obnoxious - make sure that plugins like Consent-o-matic do actually work correctly and invisibly with your site.
Then the user can centrally review what permissions they gave, revoke them etc.
So no sites should have these kind of approval banners.