They've been in HYD for some time, but HYD is fairly new in the Indian software scene.
Traditionally, Delhi NCR and Bangalore were the big 2 tech hubs since the 80s-90s, but politicians who were also massive landlords in Hyderabad [0][1][2] began giving tech companies tax incentives to move to Hyderabad in the early 2000s
It began as low tier Infosys type work, but began climbing up the value chain in the 2010s
Traditionally, Delhi NCR and Bangalore were the big 2 tech hubs since the 80s-90s, but politicians who were also massive landlords in Hyderabad [0][1][2] began giving tech companies tax incentives to move to Hyderabad in the early 2000s
It began as low tier Infosys type work, but began climbing up the value chain in the 2010s
[0] - https://en.m.wikipedia.org/wiki/N._Chandrababu_Naidu
[1] - https://en.m.wikipedia.org/wiki/K._Chandrashekar_Rao
[2] - https://en.m.wikipedia.org/wiki/Y._S._Rajasekhara_Reddy