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> Every time I have gone there I find content that is literally optimized to use up and waste as much of my time as possible under the incentive of maximizing viewer minutes.

Depends on what you're watching.

I mean, everyone on YouTube is playing the algorithm game somewhat -- assuming they want to have their videos watched, and they do, or they wouldn't be there to begin with.

Having said that, I watch a ton of YouTube videos. Not randomly, like zapping through TV channels (do people still do that, by the way?). I watch videos from the dozens of channels I'm subscribed to, by authors I enjoy watching and about topics that are relevant to me. YouTube is unbeatable for this, because almost everyone is on YouTube, but few other video platforms are as universal.

And yes, I pay for YouTube Premium because ads absolutely break YouTube. Ads make everything worse. I'm still upset about the recent trend of authors placing "sponsor segments" embedded in their videos (looking at you, Squarespace -- you can go f*ck yourself); I wish paying for Premium automatically skipped these segments too, but oh well. At least some authors make self-deprecating jokes about their sponsored content.



> I'm still upset about the recent trend of authors placing "sponsor segments" embedded in their videos […] ; I wish paying for Premium automatically skipped these segments too, but oh well.

May I introduce you to SponsorBlock:

<https://sponsor.ajay.app/>


Wow. Didn't know this existed. Will definitely try it, thanks!


ReVanced (phone) rsp. SponsorBlock allows to skip ads and sponsorship segments (and more)




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