If they do the same thing as Hyundai and offer 10 year warranties they can easily capture the sub prime market. If they can show reliability they can move up the value ladder
Chinese battery warranties from CATL (who have 40% of the market) were 10 years a couple of years ago. With more data and experience they've upped them to 12 and now 15 years warranty.
Not really. You know Hyundai is not going anywhere because they build nuclear power plants, ships, housing, trains, banking, tanks, cranes, ... they make everything and are the second biggest zaiba^^^chaebol in Korea.
Outside of a few Chinese car companies are mostly small startups, here today gone tomorrow.
