> Imagine you're the one running a business where you keep repeatedly trying to shove some feature down your user's throat.

> What's that called in business school?

Pretty sure it's called inflating metrics. Things that get pushed on you (see many AI features, my pet peeve, especially at google) are not wanted (or they wouldn't need to be pushed) but someone has a big stake in showing uptake, e.g. promises made to investors that this would drive revenue.