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> Free markets always tend towards monopoly/oligopoly/cartel structures in the long term - because the firms that do so retain their pricing advantage (profits) and the firms that don't - die.

This might be true, but short term profits are still attractive to people who want to disrupt the industry. If I discovered a significant diamond mine in my backyard, I'd undercut the inflated prices of the current cartel before attracting attention from the big boys. [1] The only way to disrupt the diamond market is to invent a replacement product that is accepted by all females/males that want diamonds.

[1]every single startup on HN that is "disruptive" and pining to be acquired



I completely agree. But you'll become the next De Beers eventually - if you want to survive.

"You either die a hero or live long enough to see yourself become the villain."

-- Batman




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