They do compete on content. How many billions did Spotify spend on Joe Rogan? And it happens with music too, some bands moved away from Spotify in rage recently and at least one person switched to Tidal to keep listening to KGLW https://www.theguardian.com/music/2025/jul/26/king-gizzard-a...
That said, my interpretation is that bands don’t really make a lot of money from streaming, it’s more of a promotional platform for them so it makes sense to just be everywhere to be seen. This is not true for tv/films.
That said, my interpretation is that bands don’t really make a lot of money from streaming, it’s more of a promotional platform for them so it makes sense to just be everywhere to be seen. This is not true for tv/films.