Taxing them is an option. Disallow advertising and marketing as a deductible business expense. You can still advertise, but it comes out of the bottom line. This encourages putting more money into product value and less into promotion.
Taxing them is an option. Disallow advertising and marketing as a deductible business expense. You can still advertise, but it comes out of the bottom line. This encourages putting more money into product value and less into promotion.