"extremely successful business decision" and "inherently disliked" can both be true. Increasing fees quite often works out for the business too, but consumers don't generally like it.

> consumers don't generally like it

I'd prefer looking at what (potential) consumers actually do rather than what they say. "Saying" is a really weak signal.

Yes, and, op's point stands.

I am one of those people: 1. Absolutely despise the lightroom being subscription and 2. Haven't switched yet.

There are moats and capabilities and friction. Not every vote with your wallet is a ringing endorsement. I have 15 years of lightroom databases over 100k photos so switching is hard. At the same time those are from the time I did a photography side gig, now I don't so monthly cost for no monthly gains really peeves me.

So it absolutely is a successful business decision and it absolutely is widely despised by customer base. Both are true :-)

Ok mr sceptic, where are your numbers showing consumers buy more of a thing after it becomes more expensive?

Was merely commenting on the observed preference vs stated preference issue (aka "the Say/Do Gap"), not the underlying point about raising prices.

Apple has done pretty well historically walking the line between mass consumer and Veblen good. Without them I don't believe we'd see the same variety of high-end devices, they somehow convinced a lot of people that the price of a phone is a signal of it's value.

Enshificstion kills companies slowly, then all at once.