Meh; it's just "begging the question" (the popular use of the phrase, not the pedantic "correct" use of the phrase [quotes because language evolves IMO] http://en.wikipedia.org/wiki/Begging_the_question -- more info if you're interested)
I find that fact impressive, not disconcerting. (Perhaps disconcerting about the evolution of the internet.)
It's not often you see a basically unchanged tech website over four years becoming more relevant to the HN community instead of less relevant.