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> $117M? That seems like an astonishingly low amount of money.

That seems like a lot of money for a mobile banking app. They didn't actually hold deposits themselves or make loans, the activities that are worth money in banking. They were sort of a VPS for banks--a "bank" sitting on top of real banks that made some painful things easier. Hard to profit that way though.



You hit the nail on the head. They're viewed (and valued) as an app on top of a bank. Without holding and investing deposits, they don't get the other financial benefits. Perhaps their end user data could be worth something, though.


Speaking as a layman, it seems like actual banking is a commodity while Simple's UX is not. I don't know how to translate that to valuation, though.


They get half the interchange fees on every transaction. That's the benefit, worth MUCH more than "interest" (which is only at 0.01 percent at the moment). The other half of the fee goes to Bancorp.

TL;DR Its about the transaction volume.


> They get half the interchange fees on every transaction. That's the benefit, worth MUCH more than "interest" (which is only at 0.01 percent at the moment). The other half of the fee goes to Bancorp.

They have a lot of costs for that interchange fee though. That's not where banks make they money and the .01% interest you mention is what they pay, not what they would earn if they actually held your deposits. If they held your deposits and worked like a regular bank it would be dramatically more profitable: $10,000 in your account means they would owe you $1 a year in interest. They could simply park that about anywhere else and make a decent amount, but banks really make their money by leveraging.


Not to mention that for every dollar they are holding they can lend out a lot more. Deposits give them more investment/lending power.


Sort of. If an individual bank has $30M on deposit, then they only have $30M to lend to mortgage borrowers. In order to be able to have $30M in deposit they must have investors invest $3M into the bank (i.e. Tier One Capital must be ~10% of deposits). If this were a real life example this fictional bank would have to borrow from their local federal reserve bank to cover any daily cash flow needs (e.g. Customers withdrew more money from their savings accounts then they deposited in one day).


Interest isn't what they collect on deposits, it's what they pay. Banks lever up and invest those deposits for much higher returns.


haha well the interest YOU get may be 0.01. But the loans banks give out charge a much higher interest rate. 3-5% for a home right now depending on factors.


Right, but that's securitized and sold to investors. And if I'm a bank, I can go to the fed discount window and get cash cheap.


Right - and they can lever up 10 to one or more on this.




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