You have to remember that Lego has two parallel businesses:
Box of bricks - the only thing they were when we were kids.
Models - when we were kids models required xacto knives and volatile glue. They don't make those models any more (at least they don't sell them in Target like they used to). Lego has taken over the modeling market, and I think in net their model products are superior.
You can still buy boxes of bricks, I do frequently for my Lego obsessed son. Unfortunately, in some respects, Lego is now more a modeling company than a box of bricks company. In other respects, I've seen it argued that the transition is the only thing that has kept Lego from shutting down, so the models enable boxes of bricks to still be sold.
Box of bricks - the only thing they were when we were kids.
Models - when we were kids models required xacto knives and volatile glue. They don't make those models any more (at least they don't sell them in Target like they used to). Lego has taken over the modeling market, and I think in net their model products are superior.
You can still buy boxes of bricks, I do frequently for my Lego obsessed son. Unfortunately, in some respects, Lego is now more a modeling company than a box of bricks company. In other respects, I've seen it argued that the transition is the only thing that has kept Lego from shutting down, so the models enable boxes of bricks to still be sold.