You don't think Faberge will have a different version of events? After all, they gave what seems like a fairly detailed brief - in their mind they may think SSG added something 'simple' or 'obvious' to their own work, and they were entitled to use it.
I'm not saying that's the case - I really have no way of knowing. But the potential future clients are on the Faberge side of the pitching table, and may therefore see the story through that version.
Right - it's hard to pull things like this apart after the fact. Maybe they had already discussed something sort of similar previously. I know that when I've worked with design firms we have always tossed around a bunch of ideas before talking to the firm, and often just see what they come up with without our own ideas interfering. You're also dealing with a team at Faberge, not just one person...ideas percolate throughout the group beyond the people you're meeting with and once an idea takes hold there is no pulling it back.
What's so bad about charging for pitch work, if you're sensitive to this? I can understand feeling frustrated but I don't know that it was a deliberate snub.
I'm not saying that's the case - I really have no way of knowing. But the potential future clients are on the Faberge side of the pitching table, and may therefore see the story through that version.