Actually Apple managed to make the iPod a huge success, and the iPhone for the first year too, without any apps. They built a market of billions without any apps. Only then did apps appeared with the first SDK.
Apple simply could not have a successful mobile platform without apps.
Now yes. In the start not.
Nobody is making money selling PCs without apps either. Are desktop app programmers demanding a pay cut from PC sales?
My point is, that they are and always have been assholes to devs, who they need.
Actually Apple managed to make the iPod a huge success, and the iPhone for the first year too, without any apps. They built a market of billions without any apps. Only then did apps appeared with the first SDK.